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The Charm of Zero Marginal Cost

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Written by Peter Li-Chang Kuo ( Chinese ) “ Zero Marginal Cost ” refers to a business that requires a one-time investment, can be replicated globally, and has the potential to create the world’s richest individual. Former President Lee Teng-Hui received my book “ Open the Way for the Next Generation ” (Li-Chang Kuo, 2005). He immediately flipped through it and stopped at page 191, where he saw a photo of William (William H. Gates Sr.) and me. He then shared a story: Fig 1: William Gates and A-Chang On January 13, 1988, President Chiang Ching-Kuo passed away suddenly. Lee Teng-Hui succeeded him as president, but the situation was turbulent beneath the surface. At a time when President Lee felt uneasy and apprehensive, he was informed: “ The Governor of Washington State is here to visit .” President Lee, who is 183 cm tall, recalled that Mr. Gates stood a full head taller than him, leaving a strong impression. The main purpose of the visit was to request President Lee’s assi...
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The Greatest Business Opportunity in Human History

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  Written by Peter Li-Chang Kuo ( Chinese ) The Scripture says: " With man this is impossible, but with God all things are possible !" (Matthew 19:26). Human limitations make it difficult to achieve goals by our own efforts, but with divine help, everything is possible. Back when the world was still chaotic, political and economic leaders from various economies gathered around the APEC (Asia-Pacific Economic Cooperation) podium, curiously asking about the future business opportunities of the " universal cashless system " they heard of for the first time. The speaker, Linda Din, firmly answered on stage: " 10 trillion in US dollars !" Many things are beyond ordinary human imagination. During the COVID-19 pandemic, the "cashless system" Linda Din brought to the world reached an annual transaction volume of “ 36 trillion US dollars ”—3.6 times the 10 trillion US dollars she mentioned at APEC in 2003—becoming the greatest business opportunity...
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